Marek Biskup

Client Service Director, Poland

Marek was an original founder of SMG/KRC in 1992, which grew to become the largest research institute in Central & Eastern Europe, and was later acquired by Millward Brown. For the past 20 years, Marek has conducted a wide variety of research projects, specializing particularly in strategic consulting, brand architecture construction, communication design, creative thinking techniques and ethnographic research.

Marek holds a degree in Social Psychology with a focus in non-verbal communication from Warsaw University.

Quick Facts:

  • Clients Marek has worked with: Carlsberg, Coca-Cola, Citi, Coty, France Telecom, Gerber, ING, Johnson & Johnson, Levi Strauss, Master Foods, Motorola, NestlĂ©, P&G, Philip Morris, Philips, Vodafone, SABMiller, Texaco, T-Mobile
  • Joined Firefly in 1992